| 
                            
                            
	
                                
                                    | 
                                        
                                            Program: 
                                     | 
                                    
                                        Period of Purple Crying Education Program
                                     | 
	
                                
                                
                                     | 
                                
                            
                            
                            
	
                                
                                    | 
                                        
                                            Phone Numbers: 
                                     | 
                                    
                                        519-685-8500 ext 56041
                                     | 
                                
                            
                            
                            
                            
	
                                
                                    | 
                                        
                                            Crisis: 
                                     | 
                                    
                                        Call 911 in emergencies
                                     | 
                                
                            
                            
                            
	
                                
                                    | 
                                        
                                            Fax: 
                                     | 
                                    
                                        519-667-6518
                                         
                                 | 
                            
                            
	
                                
                                     | 
                                
                            
                            
                            
                            
	
                                
                                    | 
                                        
                                            Address: 
                                     | 
                                    
                                        
                                            
                                                
                                                    800 Commissioners Rd E London, ON N6A 5W9 
                                                 | 
                                                
                                                    
                                                         
                                                    
                                                 | 
                                             
                                         
                                     | 
                                
                                
                                     | 
                                
                            
 
                            
                            
	
                                
                                    | 
                                        
                                            Intersection: 
                                     | 
                                    
                                        Wellington Rd and Commissioners Rd E
                                     | 
                                
                                
                                     | 
                                
                            
                            
	
                                
                                    | 
                                        
                                            Location: 
                                     | 
                                    
                                        London (Central) * parking lot P8 (off Baseline Rd) * enter through Zone B * Obstetrical Preadmit 5th Fl * Birthing Centre 4th Fl
                                     | 
                                
                                
                                     | 
                                
                            
                            
	
                                
                                    | 
                                        
                                            Accessibility: 
                                     | 
                                    
                                         
                                         
                                        Wheelchair Accessible
                                     | 
                                
                                
                                     | 
                                
                            
 
                            
                            
	
                                
                                    | 
                                        
                                            Hours: 
                                     | 
                                    
                                        Mon-Fri 8am-4pm
                                     | 
                                
                                
                                     | 
                                
                            
                            
                            
                            
	
                                
                                    | 
                                        
                                            Public Contacts: 
                                     | 
                                    
                                        Jennifer Britton - Injury Prevention Specialist jennifer.britton@lhsc.on.ca
                                     | 
                                
                                
                                     | 
                                
                            
                            
                            
	
                                
                                    | 
                                        
                                            Service Description: 
                                     | 
                                    
                                        Helps parents and caregivers understand the features of normal crying patterns in infants to prevent shaken baby syndrome
  Nurses provide one-on-one education to families ahead of discharge home from hospital after baby's birth * education includes a booklet and DVD or app code, focused on infant development and coping strategies for infant crying
                                         
                                         
                                        
                                        
                                        
                                        
                            
                             
                            
                            
							
                                     | 
                                
                                
                                     | 
                                
                            
 
                            
                            
                            
                            
	
                                
                                    | 
                                        
                                            Fees: 
                                     | 
                                    
                                        Most services covered by OHIP
                                     | 
                                
                                
                                     | 
                                
                            
                            
                            
	
                                
                                    | 
                                        
                                            Application: 
                                     | 
                                    
                                        Call * no referral required
                                     | 
                                
                            
                            
                            
	
                                
                                    | 
                                        
                                            Eligibility / Target Population: 
                                     | 
                                    
                                        New parents and caregivers of infants
                                     | 
                                
                            
                            
                            
                                 | 
                            
                            
	
                                
                                    | 
                                        
                                            Languages: 
                                     | 
                                    
                                        English ; French ; Arabic ; Many other languages
                                     | 
                                
                                
		
                                
                                    | 
                                        
                                            Language Notes: 
                                     | 
                                    
                                        Interpretation available upon request
                                     | 
                                
                                
	
                                
                                     | 
                                
                            
 
                            
	
                                
                                    | 
                                        
                                            Area Served: 
                                     | 
                                    
                                        Southwestern Ontario
                                     | 
                                
                                
                                     | 
                                
                            
                            
                            
                            
                            
                            
                            
                            
                            
                            
                            
                            
                            
                            
                            
                            
	
                                
                                    | 
                                        
                                            Last Updated:
                                        
                                     | 
                                    
                                        8/1/2025
                                     | 
                                
                                
                                    | 
                                     | 
                                
                            
                            
	
                                
                                    | 
                                        
                                            Service Profile Web Address:
                                        
                                     | 
                                    
                                        eng/displayService.aspx?id=13552
                                     | 
                                
                                
                                    | 
                                     |